Accor Hotels Franchise Agreement

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According to the 2015 HVS study, the franchise agreement represented a juicy part of the portfolio of major hotel chains more than in Europe, as shown in the table of the cake below. HVS also indicated that the franchise agreement will continue to increase due to the many reasons why „franchising will likely continue to gain ground as a preferred operating model for a number of reasons: large chains have increasingly focused on franchising to achieve their desired pace of expansion; Third-party suppliers have been competent to bridge the gap between owners and branded businesses; and small, independent hotels in secondary locations are aimed at flexible, less standardized franchisors to remain competitive. We manage 2,520 hotels under direct management contract and 2,380 additional hotels under a franchise agreement. Every night we welcome 630,000 people in more than 4,900 hotels in 100 countries. Our global stature and footprint offer real benefits to homeowners: proven techniques and economies of scale, strong local know-how and support, and current financial returns. In the hospitality and restaurant sector, there are a number of major players and interest groups involved in the management of a successful hotel. Hotel brands, hotel owners and management companies often work together to create transformations and combinations of business models to maximize profitability and increase customer satisfaction. The question to the hotel owner is: „How do you choose between a franchise operator contract or a hotel management contract?“ and „Which model is best for your hotel?“ The purpose of this article is to provide a brief overview and comparison between the two operating models of the hotel industry. The new Mercury expands the Orbis portfolio in Eastern Europe with 127 hotels. It will also be part of the group`s plans to expand its presence in Romania. Franchnchise or Management What ? Sofitel Paris Le Faubourg – France © Glenn Aitken 1st International hotel operator and the 1st Franchisor in France mit meodere than 700 hotels, Accor offers about 15 brands, luxury on budget, recognized and appreciated around the world: Sofitel, Pullman, MGallery, Novotel, Suite Novotel, Mercure, Adagio, ibis, all seasons, Hotel Etap, hotelF1, Motel6, Studio 6 …

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